The Top-Rated Attraction in the Dells

“It’s one of the best magic shows I’ve ever seen…” — British legend, Paul Daniels

There’s no question: the Rick Wilcox Show has become must-see live entertainment in Wisconsin Dells. But you shouldn’t just take our word for it. With more than 1,300 reviews on TripAdvisor, our 5-star rating ranks #1 out of all the “things to do” in the Dells. In other words, the Rick Wilcox Theater is their top-rated Dells Attraction.

And, whenever you find yourself in the company of Yellowstone National Park or Disneyland, that’s unquestionably a good thing. When you are looking for things to do in Wisconsin Dells, the family-friendly entertainment at the Rick Wilcox Magic Theater is always at or near the top of those lists, so we are extremely humbled and honored to have been named Wisconsin’s best on the national list of “The 50 Best Family Travel Destinations In Each State”, compiled by the editors of the venerable Reader’s Digest.

[Photo: Rick & Suzan Wilcox performing a grand illusion.]Delivering a family-friendly magic, illusion, and comedy show, master illusionists Rick & Suzan Wilcox bring entertainment to its highest level. It’s a show that “will completely enthrall you,” says Milwaukee Journal-Sentinel theater critic Damien Jaques.”The Rick Wilcox Show is the ultimate family show. It’s as good as anything you will see in Las Vegas.”

Legendary British entertainer & magician, Paul Daniels — star of The Paul Daniels Magic Show which ran on the BBC from 1979-1994 — had this to say about the Rick Wilcox Show: “It’s one of the best magic shows I’ve ever seen. It’s a great, great family magic show that entertains from square one to the end. I highly recommend it.”

Writing for Bluegreen Vacations on the travel blog colorfulplaces.com, travel expert Jeff Carter raved, “If vacations are meant to create memories, then the Rick Wilcox Magic Show is worth attending every time you vacation in Wisconsin Dells.”


Audience Reviews: “★ ★ ★ ★ ★”

There’s more to know than just what the professionals and critics say. Audience members have also shared their memorable experiences at the Rick Wilcox Show on social media for years.

On TripAdvisor, the Rick Wilcox Show is rated #1 for “Things to Do” in Wisconsin Dells. Audience reviews say things like: “prepare to be wowed!”; “loved the show! … something for all ages to enjoy”; “by far the best entertainment value for our money”; and “this show is rated #1 for a reason”. Visit TripAdvisor, there’s tons of valuable insight from people just like you. We’ve received their Certificate of Excellence every year since 2012.

[Photo: A volunteer from the audience looks nervously up at a glass of water, suspended upside down over his head by the magician Rick Wilcox.]With randomly-selected volunteers every night and new illusions every year, the show is always fresh and fun, even for those who have seen the show before. Check our reviews on TripAdvisor to see why the Rick Wilcox Show has become the “must-see” attraction in Wisconsin Dells.

Rick Wilcox Show Reviews on FBFacebook is another great way to see what others are saying about our show. Recent comments from the Reviews section include, “better than I could have ever imagined!”; “this isn’t just Vegas-quality, it’s more”; “best part of our vacation!”; and “our whole family loved it! I would recommend to anyone”.

And our Google Reviews have picked up steam recently as well, joining the chorus of 5-star ratings. There you’ll find comments like this: “This is a top-notch show. There is comedy and some great magic tricks. Rick and Susan interact with the crowd very well. They are extremely entertaining. This is the big leagues. Before going, when I saw the price for the tickets, I thought it would be a good show. It far exceeded my expectations, and believe I got a fantastic bargain. I would expect to see a show of this caliber in Vegas, or some prime-time TV special. If you are ever in Wisconsin Dells, this is a must-see!!!”

TripAdvisor Reviews
Facebook Reviews
Google Reviews

Bottom line is, we absolutely love what we do! Take a minute to watch the comments of British legend Paul Daniels and Milwaukee-based theatre critic Damien Jaques…